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20th October - 18th November

A great initiative by High Highness Sheikh Hamdan Bin Mohammed Bin Rashed Al Maktoum, Crown Prince of Dubai & Chairman of the Executive council for Dubai Government.

The aim is to make Dubai the most active city in the world. 

The challenge is simple...30 minutes of exercise for 30 days


What exercise can you do?

Any form or exercises is acceptable. Download the Dubai Fitness Challenge app and record your daily workouts. 

How to take part?

Register online at

Free workouts across the city during the 30 days will be available to you, so you can exercise and try new things. Fitness should be part of your lifestyle and this initiative shows there is something available for everyone!

Why do it?

Obesity is on the rise and with luxurious cuisines, Dubai is a place where it is hard to avoid temptation. Exercise promotes positivity, it makes people happier, releases endorphins, makes people more confident and more positive.


Who can take part?

People of all ages and abilities can participate. You don't have to be fit, you don't have to be very active...the main concept is to get people to do more and to enjoy it.

Rio had his children on stage with him as he delivered a workout for all the children in the crowd, with the motive to get them active at an early age. 

What events are up next?

  • Kite Beach - 27th & 28th October
  • Skydive Dubai - 3rd & 4th November
  • Burj Park - 10th & 11th November
  • Dubai Festival City - 17th & 18th November (Last weekend)


When Nicky Fitness met Rio Ferdinand

It was a pleasure to meet former England and Manchester United defender Rio Ferdinand at Safa Park on the weekend. Rio was the special guest for the opening weekend 20th & 21st October at Safa Park in Jumeirah. He was showing support to the people of Dubai by promoting an active lifestyle.

It was great to catch up and have a chat with the Former Professional Footballer and to be a part of the Fitness Event, which I'm sure will be a big success.

All clients of Nicky Fitness are registered and have signed up to the event to take part. Let the fun workouts begin!!!


Check our Rio's brand FIVE and website here